Thursday, February 04, 2010

The Future of Publishing

Last week, Apple announced the iPad, a large, beautiful 9.7-inch touch sensitive reader. In case you're not thinking of buying one, read this article appearing in today's Ad Age.

The Apple iPad and similar technologies will be the future of publishing. Printing on paper consumes the earth's resources and strains publishers' economic resources.

Phil Johnson wrote, "The iPad represents Apple's vote of confidence for the future of books, newspapers and magazines. Apple shows every intention of doing for text-based content what it did for music with iTunes."

As printing and publishing undergo an evolution to the next level, we as graphic designers must keep up with this transformative and empowering technology.

- Posted using BlogPress from my iPhone

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